A CTA – or ‘call-to-action’ – refers to messaging aimed at convincing a potential consumer to take a specific action, often pushing them ever closer to making a conversion....
So, you’ve just started your very own business and you’re looking for the most effective way to maximise your leads and get the attention of your target market? Now...
If you’d prefer something a little more instantaneous, pay per click advertising via Google Ads is the way to go. Here’s what it is, why it’s a great idea,...
SEO (or search engine optimisation) is so much more than just an industry buzzword. In fact, it could mean the difference between digital marketing success and failure. But what...
If you own a B2B company and are relatively new to the world of LinkedIn and social media marketing in general, HashTag has a few tips to share with...
The Protection of Personal Information Act (POPIA) is the new law regarding data protection in South Africa that came into effect on 1 July 2020. The question is, what...
So, how can you increase your organic Google rankings and see your company website sitting at the top of the search results? Here are some top tips courtesy of...
The secret eight step process to creating an effective landing page for your Google Ads and SEO marketing strategy that converts
Every business should have a uniformed look and feel, and this should be present across all your company stationary, whether it be your logo, email signature, letterhead, business card...
Many website owners have learned that keeping content fresh keeps visitors returning, a Blog therefore is one of our greatest marketing assets. Giving your visitors good content every day...
